M-Tech Innovations Ltd

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M-tech Innovations Ltd.

Privacy Policy

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Effective Date: 4 July 2026

1.Introduction

M-Tech Innovations Ltd. (“M-Tech”, “we”, “our”, or “us”) is a leading Indian manufacturer of Smart Cards, RFID Tags, Automotive Components, HMI (Human Machine Interface) Dials, In-Mould Components, and PU Logos. Incorporated under the Companies Act, India, with its registered office in Hinjewadi, Pune, and M-Tech delivers innovative manufacturing solutions and end-to-end RFID systems for diverse industries across India and international markets. Our expertise combines advanced technology, precision engineering, and quality manufacturing to help businesses enhance security, identification, tracking, branding, and product performance.

Our website is located at https://m-techindia.com. This Privacy Policy applies to all visitors, prospects, customers, and any other persons who interact with us through our website, lead generation forms, advertising campaigns, or any other means. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

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2. Information We Collect

we collect information in the following ways:

2.1 Information You Provide Directly

  • Contact & enquiry details — name, email address, phone number, company name, job title, message content — when you fill in our contact form, career application, or lead generation form (including LinkedIn Lead Gen Forms and Meta Instant Forms).
  • Business information — company details, product requirements, purchase orders, billing and shipping addresses when you engage us commercially.
  • Correspondence — emails, calls, or messages you send us.

2.2 Information Collected Automatically

  • Usage data — pages visited, time spent, referring URLs, browser type, operating system, device type, and IP address.
  • Log data — server logs that record access times, errors, and other technical data.
  • Cookies — we use cookies and similar technologies to improve website functionality, remember user preferences, analyse website traffic, and deliver relevant advertisements. You can manage your cookie preferences through our cookie consent banner or your browser settings.

2.3 Information from Third Parties

  • Advertising platforms — Meta (Facebook/Instagram) and LinkedIn may share aggregated or pseudonymous data about your interactions with our ads, including impressions, clicks, and conversions, in compliance with their respective platform policies.
  • Analytics providers — tools such as Google Analytics provide aggregated website usage statistics.
  • Business partners and referrals — contact details shared by partners with your consent.

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3. How We Use Your Information

We use the information we collect for various purposes, including:

  • To respond to your inquiries and provide customer support.
  • Process orders, quotes, and contracts
  • Send product and service information you requested
  • Run and optimise online advertising (Meta, LinkedIn, Google)
  • Retarget website visitors with relevant ads
  • Analyse website performance and improve user experience
  • Careers — assess job applications
  • Comply with legal and regulatory obligations
  • Protect our rights and prevent fraud

We do not use your personal data for automated decision-making that produces legal or similarly significant effects without human review.

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4. Legal Basis for Processing

we process your personal data under one or more of the following legal bases, as applicable under the laws of the relevant jurisdiction:

  • Consent — where you have given clear, informed consent (e.g. for marketing emails, cookies, or advertising tracking). You may withdraw consent at any time without affecting the lawfulness of prior processing.
  • Contract performance — processing necessary to fulfil a contract with you or to take steps at your request before entering a contract.
  • Legitimate interests — where our business interests are balanced against your rights, such as website analytics, fraud prevention, and B2B marketing. We perform a Legitimate Interest Assessment (LIA) for such activities.
  • Legal obligation — where we are required to process data to comply with applicable law.

For Indian residents, we process data in accordance with the Digital Personal Data Protection (DPDP) Act, 2023 and any rules notified thereunder. For EU/EEA and UK residents, we process data under the General Data Protection Regulation (GDPR) and UK GDPR respectively.

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5. Advertising & Tracking Technologies

We use digital advertising tools to reach potential customers and measure the performance of our campaigns. This section explains specifically how each platform is used.

5.1 Meta Pixel (Facebook & Instagram Ads)

Our website uses the Meta Pixel, a piece of code provided by Meta Platforms, Inc. When you visit our website, the Meta Pixel may collect data such as your browser type, pages visited, IP address and other identifiers, which may be processed by Meta in accordance with its Privacy Policy.

Measure the effectiveness of our Facebook and Instagram advertising campaigns;

Retarget visitors with relevant ads on Meta platforms;

Create Custom Audiences and Lookalike Audiences for advertising.

Meta processes this data as a joint data controller for certain purposes. We rely on your consent (obtained via our cookie banner) as the legal basis for this processing where required by law. For more information, see Meta’s Privacy Policy (https://www.facebook.com/privacy/policy/).

We use Meta’s Privacy-Enhanced Match and Aggregated Event Measurement (AEM) features where available, to minimise the personal data transmitted to Meta while still measuring campaign performance.

5.2 LinkedIn Insight Tag (LinkedIn Ads)

M-Tech Innovations Limited may implement the LinkedIn Insight Tag in the future to measure the performance of LinkedIn advertising campaigns, create retargeting audiences, and obtain aggregated website visitor insights. As of the Effective Date of this Privacy Policy, the LinkedIn Insight Tag is not active on our website and no data is currently shared with LinkedIn through this technology. If implemented in the future, we will update this Privacy Policy and obtain any consent required under applicable data protection laws before activating the tag.

5.3 Google Ads & Google Analytics

We use Google Ads for search and display advertising and Google Analytics 4 (GA4) for website analytics. Google may collect usage data, device identifiers, and cookie-based identifiers. We use Google’s Consent Mode v2 to ensure that tracking is activated only when you provide consent. For more information, see Google’s Privacy Policy.

5.4 Lead Generation Forms

When you complete a Lead Generation Form through LinkedIn Lead Gen Ads or Meta Instant Forms, the platform may pre-populate form fields with your profile data (such as your name, email address, job title, and company name) to make it easier to submit enquiries. By submitting such a form, you agree that we will receive and process that data in accordance with this Privacy Policy. We will use this data solely for the purpose stated on the form — typically to respond to your enquiry or send you requested information.

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6. Sharing Your Information

We do not sell your personal data. We may share your information with the following categories of third parties, strictly for the purposes described in this Policy:

  • Service providers — CRM platforms, email service providers, web hosting companies, analytics providers, and IT support partners who process data on our behalf under data processing agreements.
  • Advertising platforms — Meta Platforms, Inc., LinkedIn Corporation, and Google LLC, for the ad measurement and targeting purposes described in Section 5. These platforms operate as independent data controllers under their own privacy policies.
  • Business transfers — in connection with a merger, acquisition, or sale of assets, subject to the buyer honouring this Privacy Policy.
  • Regulatory and government authorities — where required by law, court order, or to protect our legal rights.

All third-party service providers are contractually required to process personal data only on our instructions and to maintain appropriate security standards.

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7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this Privacy Policy, including legal, accounting, tax, and reporting obligations. Lead information collected through contact forms or advertising campaigns is generally retained for up to 3 years unless a longer retention period is required by law or necessary for legitimate business purposes.

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8. Your Privacy Rights

Depending on applicable law, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your personal information
  • Withdraw consent
  • Restrict or object to certain processing
  • Request data portability (where applicable)
  • Lodge a complaint with the appropriate supervisory authority

For Indian residents under the DPDP Act, users may also nominate another person to exercise their rights where permitted by law.

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9. Children’s Privacy

Our website and services are directed at businesses and professionals and are not intended for children under the age of 18 (or the applicable minimum age in your jurisdiction). We do not knowingly collect personal data from minors.

Our advertising campaigns on Meta and LinkedIn are configured to target individuals aged 18 and above only, in compliance with Meta’s and LinkedIn’s advertising policies that prohibit targeting minors.

If you believe we have inadvertently collected personal data from a child, please contact us immediately at ciso@m-techindia.com and we will promptly delete that data.

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10. Data Security

We implement appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access.

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11. International Data Transfers

M-Tech Innovations Ltd. is based in India. When we share data with third-party service providers or advertising platforms (such as Meta and LinkedIn, which are based in the United States), your data may be transferred to and processed in countries outside India or your country of residence.

Where such transfers occur, we ensure they are made in accordance with applicable data protection law, using appropriate safeguards such as:

  • Standard Contractual Clauses (SCCs) approved by the European Commission (for GDPR transfers);
  • The UK International Data Transfer Addendum (for UK GDPR transfers);
  • Data processing agreements that meet the requirements of India’s DPDP Act;
  • Adequacy decisions where applicable.

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12. Third-Party Links

Our website may contain links to third-party websites, including social media platforms (LinkedIn, Facebook, Instagram, and Twitter/X). This Privacy Policy applies only to m-techindia.com. We are not responsible for the privacy practices or content of third-party websites. We encourage you to review the privacy policies of any third-party sites you visit. Once you leave our website, this Privacy Policy no longer applies.

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13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our data practices, business operations, or legal requirements. When we make material changes, we will:

  • Update the “Last Updated” date at the top of this page;
  • Post a notice on our website homepage;
  • Where required by law or our judgment, notify you directly by email.

Your continued use of our website or services after we post changes constitutes your acceptance of the revised Policy. We encourage you to review this page periodically.

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14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us through any of the following channels:

Privacy / Data Queries: ciso@m-techindia.com

General Contact: onlineshopping1@m-techindia.com

Phone: +917887880932

Registered Office: Plot – 1/2, near Cognizant, Phase 1, Rajiv Gandhi Infotech Park, Hinjewadi, Pune, Maharashtra 411057